Social Media Advocacy Tools
Social Media Advocacy Tools
Is your organization setup to publish content on Instagram? Are your announcements copied through to your Twitter account or your Facebook page? The kind of activity your group shares online directly affects your audience outreach.
The ability to reach out to your supporters online can depend on demographics, whilst your social media presence needs to be seen and share-able by your followers, and more importantly, be seen by their social networks. With social media advocacy tools, you can reduce your monthly advertising and marketing services expenditure for coordinating these tasks. Do Gooder App is one of these tools, and its designed to help people to signal their support for your social campaign.
Extending your Social Media Reach with Do Gooder
The Do Gooder App is a tool that increases the visibility of your advocacy campaign on social media platforms.
- You can embedded Do Gooder actions directly within Facebook.
- The Selfie action tool allows your supporters to easily upload a photo or video – expressing support or adding to your narrative.
- Get a real-time update of the conversation about your campaign by adding embedded comments from social media onto your Do Gooder campaign microsite.
The more shares and likes you receive via your social media accounts the more visible your campaign becomes. Through the power of network effects, social media becomes a tool to convince social media users to share your article. A single event or blogpost that is shared via social media increases your advocacy efforts by the size of the user's social media network. Research into social networks suggests that the functional size of a person's social network is around 150 people. That puts your message in front of 150 sets of eyes every time your image or story is shared.
We have only started exploring the tools available to us for advocacy via social media.
Check out some of the features available in the Do Gooder App.
We work hard to ensure your supporter emails get through to their intended target utilising a mix of human oversight and automated systems.
Grow your list by promoting your campaign to like-minded people through our campaign network. You only pay for new supporters at the lowest bid per acquisition.
Embed + Sync
Embedding our tools into your own site is easy as cut and paste. You can plug our action forms into most major platforms and export your data or sync with NationBuilder in real-time. Sync with other platforms via our API.
Embed your actions directly within Facebook, add Facebook comments to your microsite, flexible sharing options including Twitter, Email and Facebook to amplify the reach of your campaign.
Do Gooder is more than just campaign actions — you can create a whole website around the issue you care about. Add pages with images, video and other content to engage your audience.
Monitor your campaigns performance in real-time on your dashboard. See when and where action is taken, compare conversion rates and adjust your campaign on the fly for maximum impact.
Campaign in any language
Create multi-lingual campaigns in any language, with ten languages supported natively; English, Indonesian, Dutch, French, Italian, Japanese, Continental and Brazilian Portuguese, Thai, and Spanish.
Privacy by Design
Privacy is baked into Do Gooders’ progressive core, ensuring that your data and that of your supporters is respected and protected. We comply and enforce the EU’s GDPR rules and go further, offering strong privacy features defaulted for the rest of the world to encourage best practice globally.
Optimised for all people & devices
We treat accessibility as table stakes, ensuring everyone can participate in the change that needs to happen. That also means we design to be device independent to maximise conversion rates on desktop, mobile and tablets.
Quickly theme your campaigns or embedded actions to match your brand inc. colour, logo and image. Pro users can use their own domain and custom CSS.
Embeddable forms allow extensive styling, flexible fields, modifiable labels and tweakable functionality. In fact you can build any form with our survey tool.
Agencies and member organisations can manage multiple accounts, allowing you to campaign across geographic and organisational divisions while maintaining a global view and control.